Data collection guides

Wellbeing measurement: ‘how to’ guides

Over the last four years Happy City has accumulated knowledge and experience of wellbeing data collection and analysis through the design, development and piloting of pioneering wellbeing measurement tools the Happy City Index and WellWorth policy toolkit.  

We’ve produced two guides to share our learning to help you, whether you’re using Happy City products and services or not, to make better decisions about collecting wellbeing data and design more effective and reliable ways of making it reality.

We’ve produced a guide to quantitative wellbeing data and a guide to qualitative wellbeing data. While our own products the Happiness Pulse and the WellWorth policy toolkit gather and analyse quantitative data, we recognise the value of qualitative data – personal and group stories of the impact of improved wellbeing –  to add nuance, context and depth to wider statistics. The most powerful advocacy for wellbeing comes from a combination of the two.   

To access the Guide to Quantitive Wellbeing Data click here

To access the Guide to Qualitative Wellbeing Data click here

Who can use the guides?

  • Anyone wanting to collect wellbeing data within their organisation, small group or community
  • Those wanting to get a snapshot of how individuals are doing right now within your group or organisation
  • Those wanting to collect wellbeing data to evaluate a specific wellbeing intervention

The guides will help you to:

  • Understand the variety of ways you can collect quantitative  and qualitative wellbeing data
  • The advantages and limitations of different types of methodology
  • Assess the most appropriate form of data collection based on what sort of data you want to get
  • Get some ideas about how you might use this data to inform decision making
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