#InvestIn Campaign

For a strong economy producing wellbeing for people and planet – Join the conversation today

In 2017 Happy City is running an ambitious, people-powered campaign called #InvestIn aiming to challenge and inspire us to question both how and what we invest in, as individuals and as a society. We will explore the many ways people are building a happier economy, strong in wellbeing and sustainability.  By proving real value, we can make the wellbeing of people and planet an attractive investment.

The Problem

Our economic system controls investment decisions but is desperately out of date.  For decades we’ve assumed an economy is ‘successful’ if money and consumption increase. What we’ve discovered is that extreme inequality, waste, and environmental damage are also produced. The evidence is overwhelming – our calculations are missing some critical things.  Unfortunately, these unmarked aspects of the economy also drive fear and division. Fear and division create the conditions for aggressive and extreme forms of politics we now see all around us.

A solution

Update the economic system with a new driver that produces wellbeing for people and planet. Be part of a new way of thinking with #InvestIn events, in the news and on social media.

brainposter wellbeing head

21st Century ideas of Prosperity

brainposter GDP head

20th Century ideas of prosperity














Let’s work to find ways to #InvestIn a brighter future together. To find out how you can get involved this summer please e-mail us at investin@happycity.org.uk or contact us here

Crowdfunder Video – the case for #InvestIn


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